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Top 10 Reasons Why To Register A Trademark
There are very good reasons to register your trademark.
- A trademark is one of the most important business assets you’ll ever own. It is your name or your logo that distinguishes your company services or products in the marketplace.
- The advances in IT and the Internet mean that information is more freely available to the public and your competitors. As a consequence it is now much easier for a competitor to take advantage of your hard earned reputation
- By registering your trade mark you can prevent others from using your business identity which can lead to confusion for your customers and damage your reputation.
- Registration of your trademark gives you legal protection for your mark.
- Registration of your trademark gives you the exclusive right to use the mark across Malaysia.
- A trademark registration is valid for 10 years, and can be renewed every 10 years thereafter.
- The use of an unregistered trademark can lead to a lengthy, expensive legal dispute over who has the right to use it.
- A trademark registration is proof of your ownership. In a dispute, the registered owner does not have to prove ownership; the onus is on the challenger.
- A registered trade mark is a valuable asset for your business. It can be licensed or sold like any other property.
- Trademark is one of the conditions to apply for Government grant and SIRIM.
